When I read this on MacFilos I was shocked. I have been thinking about this for a weeks now, mostly pondering how Apple is doing this so well. What they are doing differently etc.? Daring Fireball commented on the original Gartner Report a well. There is no smoking gun here, no magic bullet just amazing products and supply chain management.
In fact I am sure most people don’t care about this at all but it is truly remarkable. I worked for a very large manufacturer in the United States for 7.5 years. We were a global seller with manufacturing in several countries around the world and we sold a lot of product. The company was on the the bleeding edge of JIT (just and time) and cell manufacturing.
We moved a lot of product - but we did not turn over our inventory EVERY 5 days!. I would say maybe every 20-30 days at best.
Apple turns over entire inventory every five days:
Tim Cook, the maestro of just-in-time source and supply, has achieved the near impossible in turning over Apple’s entire inventory every five days. Just think: All that stock, all those millions of phones and gadgets, all turning over in such quick time. No chance of the shelves getting dusty down at your local Apple Store.
(Via MacFIlos)